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Brown Daily Herald

Brown Daily Herald

Worked to create home page, mini game, explore, and search user flows through user research and prototyping.

Worked to create home page, mini games, explore, and search user flows through user research and prototyping.

Role

Product Designer

Team

1 Product Lead

6 Product Designers

Timeline

3 months

Skills

App Development, Branding, User Research, Interactive Design

Problem

According to Northwestern Medill School of Journalism (2024), out of 1004 surveyed users, around 620 use their phones to get local news. In order to accommodate this new trend in readership, the BDH initiated the production of its first app.

Problem

According to Northwestern Medill School of Journalism (2024), out of 1004 surveyed users, around 620 use their phones to get local news. In order to accommodate this new trend in readership, the BDH initiated the production of its first app.

During the creation process, we wanted to maintain a professional newspaper presence while prioritizing engagement and accessibility.

Research

User Interviews

In collaboration with the course ENGN 1931: Digital Nudges, we surveyed students on what they would most want to see from the BDH app.

We found that they wanted:

  • Brown-specific cultural content

  • Interactive features (Games, moving icons, advice columns…)

  • Customized content

App User Flow

Design Decisions

  • Onboarding - We wanted to make logging in as seamless as possible by using Google sign-in. This is followed with a preference section that allows for personalization and a sense of investment, as customization makes it more likely for users to return.

  • Home feed - We set up the home feed to lead with top stories followed by section based content.

  • Article page - To minimize distractions we put the author, timestamp, and section tag visible at a glance. The save button is kept in the header so users can easily save and return to reading.

Final Prototype

Reflection

Building the BDH's app from scratch taught me the importance of organization, communication, and support. It's important to not only do your task but to look for where you can give and get guidance from others. I learned so much from our Project Lead Hadley and everyone else. Next semester I plan on creating an iPhone widget, a curated content page, and a most popular articles page.

Thanks for coming. Let's work together!

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